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Independent Research Firm Acknowledges Sonic Foundry in Video Platforms for the Enterprise Report

Mediasite Enterprise Video Platform a strong performer in comprehensive video platforms report

MADISON, Wis. — March 18, 2013 — Sonic Foundry, Inc. (NASDAQ: SOFO), the trusted cornerstone of your enterprise, campus and event video content management and webcasting strategy, was among the select companies that Forrester Research, Inc. invited to participate in its report, The Forrester Wave™: Video Platforms for the Enterprise, Q1 2013.

Sonic Foundry, the decade-long leader in academic video capture, believes that its appearance in the report reaffirms the company’s recent evolution to Mediasite Enterprise Video Platform and solidly establishes Mediasite as a recognized solution for comprehensive video content management. Mediasite Enterprise Video Platform provides enterprises and campuses an integrated approach for creating, managing and distributing all video-based content. It allows users to import any video, regardless of where or how it was created or recorded, and transform it into rich video that is indexed, searched, secured and played back on any device from desktops and tablets to smart phones.

According to Forrester, “Sonic Foundry’s portal applications and video player provide an excellent user experience, and its media capture appliances simplify webcast recording. Sonic Foundry has expanded beyond webcasting with the recent introduction of its desktop recorder and the addition of features to manage video content other than webcasts.”

Forrester evaluated 23 criteria of enterprise video platform vendors. Sonic Foundry scored a perfect 5 out of 5 points in the webcasting features category, and scored 4 out of 5 possible points in search and metadata support, workflow, video file ingest options and security categories.

“Customers like the simplified operation and turnkey functionality of Madison, Wisconsin-based Sonic Foundry’s media recording appliances to synchronize content. They also like the rich playback experience for viewers. Sonic Foundry is unique in providing OCR [optical character recognition] to automatically index the text in slides, which makes it easy to search for specific webcast content. It is focused now on becoming more multipurpose. Sonic Foundry added a desktop recorder feature to support user-generated content uploads without its media recording appliances,” the report states.

“Sonic Foundry is pleased to have been cited as a strong performer in video platforms for the enterprise by Forrester in their first report on the space. I believe that to be recognized at this early stage in our video content management strategy is further validation that we know what is required for scalable, widespread adoption of content creation and management,” said Gary Weis, CEO of Sonic Foundry. “We’ve advocated and perfected wide-scale video capture of the knowledge shared in classrooms and conference rooms for more than a decade. Mediasite has proven to be seamless and powerful with a reliable management workflow that our customers wanted to apply to all of their video content and we’ve given them that power with Mediasite Enterprise Video Platform.”

Trusted by more than 2,600 customers worldwide in education, business and government, the Mediasite enterprise, campus and event video content management and webcasting system quickly and cost-effectively automates the capture, management, delivery and search of live and on-demand streaming videos and rich media.

About Sonic Foundry®, Inc.

Founded in 1991 and headquartered in Madison, Wis., Sonic Foundry (OTC: SOFO) is dedicated to transforming how the world works and learns through innovative and scalable technology solutions. Sonic Foundry’s brands include Vidable® and Global Learning Exchange® which help unlock a smarter, more connected world for learners, workers, and entrepreneurs everywhere. For more information visit


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