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Press Release

Mediasite Events by Sonic Foundry to Webcast Green Meetings Industry Council Meeting

Hybrid event support sustainability and meeting green with live and on-demand streaming via Mediasite 6

MADISON, Wis. — April 18, 2012 — Sonic Foundry, Inc. (NASDAQ: SOFO), the trusted market leader for lecture capture, enterprise and event webcasting, today announced Mediasite Events will live stream the Green Meeting Industry Council’s 2012 Sustainable Meetings Conference taking place April 22-25 in Montreal, Quebec.

The GMIC is the leading meetings association seeking to transform the global meetings industry through sustainability. The conference is the premier event for planners and suppliers to explore the latest green meeting strategies and fittingly, begins on Earth Day 2012.

“We are pleased to once again work with Sonic Foundry making GMIC a hybrid conference to allow people to attend remotely. Sustainable meeting professions constantly need to conform to new ways of doing business, and using Mediasite Events to live stream the conference not only broadens GMIC’s reach, but also helps reduce our carbon footprint,” said Paul Salinger, VP of marketing for Oracle and GMIC President.

The conference marks the second consecutive year sessions will be webcasted live with Mediasite and available for public viewing through an online conference ticket. For the first time, GMIC is trying a Pod experience with its chapter in the Netherlands to expand the engagement and reach of its hybrid meeting experience. Also new this year, the presentations will be streaming on Mediasite 6, allowing online audiences to view the sessions live or on-demand via their desktop or mobile devices, including iPads, iPhones, iPods, BlackBerrys and Android devices. To register, visit

“Sonic Foundry is honored to again partner with GMIC to help bring its Sustainable Meetings Conference to a much larger audience by streaming sessions live online,” said Gary Weis, chief executive officer of Sonic Foundry. “We as a company incorporate green meeting practices for our own user conference, and look forward to capping the events of Earth Week with GMIC, the leaders in sustainable event practices for the meetings industry.”

Mediasite Events is a leading provider of event webcasting for hybrid events and high-profile meetings. The group supplies technical webcasting services and expertise to organizations who seek to complement their conference or event with viewing over the web. Since its launch in January 2007, the Mediasite Events group has provided live and on-demand webcasting for clients ranging from Fortune 500 corporations and university associations to sporting events and charitable organizations.

About the GMIC

The Green Meeting Industry Council (GMIC) is the premier global community solely dedicated to sustainability in the meetings and event industry, not only through education, but also by spearheading research, policy and standards for industry. The GMIC is an active member of the Convention Industry Council. For information, visit

About Sonic Foundry®, Inc.

Founded in 1991 and headquartered in Madison, Wis., Sonic Foundry (OTC: SOFO) is dedicated to transforming how the world works and learns through innovative and scalable technology solutions. Sonic Foundry’s brands include Vidable® and Global Learning Exchange® which help unlock a smarter, more connected world for learners, workers, and entrepreneurs everywhere. For more information visit


© 2024 Sonic Foundry, Inc. Product and service names mentioned herein are the trademarks of Sonic Foundry, Inc. or their respective owners.

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