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Mediasite Partners with SIIA to Create Hybrid Annual Ed Tech Business Forum

Conference sessions to be offered via webcast

MADISON, Wis. — November 23, 2011 — Sonic Foundry, Inc. (NASDAQ: SOFO), the trusted market leader for enterprise webcasting and lecture capture, today announced that for the first time, the Software & Information Industry Association  Ed Tech Business Forum 2011 on November 28-29 at Princeton Club, New York, NY, will be webcast by Sonic Foundry’s Mediasite.

The SIIA Ed Tech Business Forum has established itself as the leading business and finance conference for the K-12 and postsecondary education technology market. This year’s theme, “Doing Business in the New Normal,” is meant to help education technology companies transition their businesses to meet the realities of today’s market. Keynotes and featured speakers, along with the afternoon seminars and Innovation Incubator sessions will be webcast live to an online audience via Mediasite by Sonic Foundry. Participants can register online for the hybrid conference.

“Mediasite gives members not wishing to travel to the conference in New York the ability to watch the sessions online, which is a tremendous help,” said Karen Billings, VP Education, at SIIA. “Our members appreciate having multiple options for involvement. The webcasts not only opens the conference to more people–they raise awareness about SIIA’s mission to promote the education technology industry.”

Mediasite by Sonic Foundry is the trusted market leader for enterprise webcasting, hybrid events and lecture capture. Chosen by more than 900 colleges and universities, the award-winning Mediasite webcasting and content management system quickly and cost-effectively automates the capture, management, delivery and search of video presentations and accompanying graphics for live or on-demand viewing.

About SIIA
The Software & Information Industry Association (SIIA) is the principal trade association for the software and digital content industry. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to more than 500 leading software and information companies. The SIIA Education Division serves and represents more than 180 member companies that provide software, digital content and other technologies that address educational needs. The Division shapes and supports the industry by providing leadership, advocacy, business development opportunities and critical market information. For more information, visit www.siia.net/education.

About Sonic Foundry®, Inc.
Sonic Foundry (NASDAQ: SOFO, www.sonicfoundry.com) is the trusted market leader for enterprise webcasting and lecture capture, providing video communication solutions for education, business and government. Powered by the patented Mediasite webcasting platform and Mediasite Events group, the company empowers people to transform the way they communicate online, using video webcasts to bridge time and distance, accelerate research and improve performance. Product and service names mentioned herein are the trademarks of Sonic Foundry, Inc. or their respective owners.

About Sonic Foundry®, Inc.

Sonic Foundry (OTC: SOFO) is the global leader for video capture, management and streaming solutions. Trusted by more than 5,200 educational institutions, corporations, health organizations and government entities in over 65 countries, its Mediasite Video Platform quickly and cost-effectively automates the capture, management, delivery and search of live and on-demand streaming videos. Learn more at www.mediasite.com and @mediasite.

© 2019 Sonic Foundry, Inc. Product and service names mentioned herein are the trademarks of Sonic Foundry, Inc. or their respective owners.

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