MADISON, Wis. — April 23, 2015 — Sonic Foundry, Inc. (NASDAQ: SOFO), the trusted global leader for video creation and management solutions, today announced a partnership with QuickMobile to develop the meeting and event industry’s first Mobile App Certificate Program.
The certificate program was created for meeting professionals and enterprise teams interested in adding mobile expertise to their portfolios. Through the app, participants can access more than 30 different learning modules that cover topics such as history and future of mobile apps, mobile app terminology, best practices for app design, delivery and deployment and the role of data and analytics.
Professionals who take advantage of the self-directed mobile learning program can earn up to 10 continuing education units (CEs) towards Certified Meeting Professional accreditation and recertification requirements.
All of the course modules are delivered by video through an integration with Sonic Foundry’s award-winning Mediasite video streaming technology. Mediasite allows QuickMobile to manage and deliver video content on demand while tracking attendee interaction with the courses, including the exact number of minutes they watched, and if they pause and come back to watch more.
“With mobile habits becoming more entrenched in our daily lives, creating a mobile app gives organizations unprecedented opportunities to retain visibility and mindshare among employees, customers and members,” said Tahira Endean, CMP, Manager, Event Marketing at QuickMobile and one of the course content creators. “We created this certificate program to help meeting professionals become m-learning experts so they can help their organizations create apps at all their events, and Mediasite helps us create a seamless and reliable video delivery experience for them. Plus, Mediasite’s powerful analytics help track their progress through the content.”
The app was developed in partnership with Meeting Change, etouches and QuickMobile and registration for the program is available at: http://goo.gl/WZvc6Q.
Watch Endean’s webinar, “How to Integrate Mobile Learning Into Your Event,” at www.sonicfoundry.com/m-learning.
“In a world of smartphones, tablets and busy schedules, mobile capabilities have become mission critical across all sectors, particularly the events industry,” said Gary Weis, Sonic Foundry CEO. “Together with QuickMobile, we created a robust mobile learning platform that demonstrates the power and influence of mobile, and we’re proud to be a part of it.”
QuickMobile deepens the value of meetings and events with mobile apps that engage and delight audiences. QuickMobile’s enterprise mobile app and analytics platform creates an always-on communication channel that allows event owners to increase attendee participation, build loyalty and generate revenue through richer experiences. By fully leveraging the capabilities of QuickMobile’s mobile and social solutions, customers can extend events into yearlong conversations and build lasting relationships with their audiences. QuickMobile’s head office is located in Vancouver, Canada. For more information, visit www.quickmobile.com. Follow QuickMobile on Twitter @quickmobile.
About Sonic Foundry®, Inc.
Sonic Foundry (OTC: SOFO) is the global leader for video capture, management and streaming solutions as well as virtual and hybrid events. Trusted by more than 5,200 educational institutions, corporations, health organizations and government entities in over 65 countries, its Mediasite Video Platform quickly and cost-effectively automates the capture, management, delivery and search of live and on-demand streaming videos. Learn more at www.mediasite.com and @mediasite.
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