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Press Release

Sonic Foundry Partners with University Professional & Continuing Education Association to Webcast Annual Conference

Live streaming of sessions via Mediasite helps reach more adult education and workforce development professionals

MADISON, Wis. — March 28, 2012 — Sonic Foundry, Inc. (NASDAQ: SOFO), the trusted market leader for lecture capture, enterprise and event webcasting, today announced its partnership with the University Professional & Continuing Education Association (UPCEA) to webcast the UPCEA Annual Conference March 28-30 in Portland, Oregon.

UPCEA is the primary US organization for professional, continuing and online education, and helps institutions of higher learning and affiliated nonprofit organizations to increase access through programs and services. The Annual Conference offers five tracks aligned with areas of practice – online learning; program management; leadership and strategy; marketing and enrollment management; outreach, engagement and economic development – and includes a special issues track on sustainability. A Strategic Alliance Partner, Sonic Foundry will use its Mediasite webcasting platform to make the UPCEA Annual Conference a hybrid event, live streaming sessions to an online audience and making recorded sessions available for viewing on-demand.

Hundreds of remote attendees from campuses around the country will connect to the 589 in-person meeting attendees. Participants can register online for this hybrid event.

“Partnering with Sonic Foundry allows us to reach more members and help those unable to travel to the Annual Conference,” said Bob Hansen, UPCEA CEO. “A major goal of UPCEA is to help universities by increasing access to educational programs and services. Opening up our conference to an online audience makes it easy for deans, directors and their staff to connect with the programs, and with each other, regardless of their location.”

Trusted by more than 1000 colleges and universities, the patented Mediasite webcasting and video content management system quickly and cost-effectively automates the capture, management, delivery and search of live and on-demand streaming videos and rich media presentations that combine video with slides.

Located in Washington, D.C., UPCEA is the leading association for universities engaged in professional, continuing and online learning. UPCEA serves more than 350 institutions, including most of the leading public and private universities in North America. The Association provides its members with educational programs, research and information, publications and other services for the advancement of professional, continuing and online education. UPCEA also promotes awareness of the needs of adult learners and recognizes best practices in the field. For more information, visit

About Sonic Foundry®, Inc.

Founded in 1991 and headquartered in Madison, Wis., Sonic Foundry (OTC: SOFO) is dedicated to transforming how the world works and learns through innovative and scalable technology solutions. Sonic Foundry’s brands include Vidable® and Global Learning Exchange® which help unlock a smarter, more connected world for learners, workers, and entrepreneurs everywhere. For more information visit


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