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Press Release

Sonic Foundry’s Mediasite Experience 2019 Moves to Austin, Texas

Company hosted sold-out gathering this week at the 2018 inaugural conference in Madison, Wis.

MADISON, Wis. — October 17, 2018 — Sonic Foundry, Inc. (NASDAQ: SOFO), the trusted global leader for video creation and management solutions, hosted its brand-new flagship community conference, Mediasite Experience 2018 (MSX), to a sold-out crowd this week in Madison, Wis. and online. The company also announced plans to move the conference to Austin, Texas in October 2019.

MSX is Sonic Foundry’s revamped, ultra-exclusive summit-style two-day event, replacing the Unleash user conference that was held in Madison for the past 12 years. Hundreds of customers in healthcare, higher education and the enterprise from all around the world collaborated at The Edgewater – and online via the company’s webcasting platform Mediasite – to learn how to increase the impact and adoption of video in their organizations.

“Madison is Sonic Foundry’s home base and for more than a decade has been the destination of our annual user conference. The city holds a special place in our hearts’ and the hearts of our customers’, as our conference has always been the social event of the year in our close-knit Mediasite community,” said Rob Lipps, Executive Vice President, Sonic Foundry.

Lipps continued: “With a new conference comes exciting possibilities. We made a strategic decision to choose Austin as the first new location of MSX, because we wanted a city that shared many of the same attributes as Madison. We’re excited to head south, deep in the heart of Texas, next October and start new traditions.”

Registration for Mediasite Experience 2019, which takes place Oct. 28 to 30, is open now. Mediasite users can register at

About Sonic Foundry®, Inc.

Founded in 1991 and headquartered in Madison, Wis., Sonic Foundry (OTC: SOFO) is dedicated to transforming how the world works and learns through innovative and scalable technology solutions. Sonic Foundry’s brands include Vidable® and Global Learning Exchange® which help unlock a smarter, more connected world for learners, workers, and entrepreneurs everywhere. For more information visit


© 2024 Sonic Foundry, Inc. Product and service names mentioned herein are the trademarks of Sonic Foundry, Inc. or their respective owners.

Media Relations Jaimee Pitt Community & Events Manager 608.216.7592
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