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Sonic Foundry Executives to Speak at Leading Middle East Technology Conferences

Invitations to speak at Kuwait EDUTECH and InfoComm MEA demonstrate Sonic Foundry’s significant growth and momentum in the region

MADISON, Wis. — October 8, 2012 — Executives from Sonic Foundry, Inc. (NASDAQ: SOFO), the trusted market leader for video management and academic, enterprise and event webcasting, have been invited to speak at two premier technology conferences in the Middle East this month. They will share Sonic Foundry’s vision of video-based instructional media at universities, outline strategies for scalable educational technology and highlight significant customer successes in the region.

Rob Lipps, executive vice president, will be at Kuwait EDUTECH 2012 presenting “Your Very Own Campus YouTube: The Future of Video in Education” on Wednesday, October 10 at 10:20 a.m. AST.

The following week Ray Hassell, vice president of international, will be at InfoComm Middle East and Africa in Dubai leading the panel discussion “Massive Lecture Capture Deployments: Go Big or Go Home” on Wednesday, October 17 at 2:00 p.m. GST.

In recent years Sonic Foundry has supported rapidly growing educational technology initiatives in the Middle East, working with leading institutions as they implement some of the largest lecture capture deployments in the world. Customers in the region include King Abdullah University of Science and Technology (KAUST), Princess Noura Bint Abdul Rahman University (PNU), UAE University, Masdar Institute of Science and Technology, Hamdan Bin Mohamed University, Lebanese American University and the Kingdom of Saudi Arabia Ministry of Education.

“From the early days of lecture capture we have supported our strong customer base in the Middle East and responded to the growing interest from leading institutions seeking to build online repositories of academic video content using Mediasite,” said Rob Lipps. “We are honored to be invited to speak at these prestigious events and look forward to furthering the success of both our customers and our technology around the globe.”

Trusted by more than 1,000 colleges and universities, the patented Mediasite webcasting and video content management system quickly and cost-effectively automates the capture, management, delivery and search of streaming videos and rich media presentations. Sonic Foundry has been named Frost & Sullivan’s Global Market Share Leader in Lecture Capture Solutions for six consecutive years.

About Sonic Foundry®, Inc.

Founded in 1991 and headquartered in Madison, Wis., Sonic Foundry (OTC: SOFO) is dedicated to transforming how the world works and learns through innovative and scalable technology solutions. Sonic Foundry’s brands include Vidable® and Global Learning Exchange® which help unlock a smarter, more connected world for learners, workers, and entrepreneurs everywhere. For more information visit


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